OOIIO wins the First Prize with its proposal for the rehabilitation of the Plaza de San Miguel in Talavera de la Reina.
This is a proposal for urban intervention whose main objective is to revitalize degraded public space. We created a simple and open space to all the neighbors, called to become a new symbol for the city, thanks to the contemporary and fresh use of a traditional and artisan material such as the famous Talavera pottery, a symbol deeply rooted in the local culture, important and making proud its habitants.
This rehabilitation proposal stems from a rigorous analysis of the needs of the public space in Talavera, from a study of traffic, sunshine, topography and pre-existing uses… Starting from the fact that before our intervention, the square was a residual urban space, not accessible to the elderly or those with reduced mobility and used as an informal car park.
With a few simple interventions we can turn this degraded space into one of the most attractive squares in the city.
Let’s reactivate the public space!
Although the objective is to recycle the horizontal plane of the square, we prefer to concentrate the bulk of the intervention in the vertical plane, since the presence of the large dividing walls of the tall buildings that turn their on the square we understand that it is one of the big problems that make the user understand this point of the city as “a back”, a secondary place, uninteresting and unattractive.
We leave the horizontal plane as accessible and comfortable for pedestrians as possible, we limit and concentrate the traffic in a defined lane and we protect the open space for pedestrians through a set of benches, designed and located specifically to contemplate the great ceramic mural from Talavera. It will totally change the appearance of the square forever, becoming one of the most envied spaces in the city.
The intervention on the vertical plane will contribute to the rehabilitation and enhancement of the tower of the old wall, which is now lost among buildings that compete with it in height, to finally stand out and become a monument worth seeing along with the ceramic mural.